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Link Building

1. The importance of links

Link building is one of the most important parts of your overall SEO strategy. Incoming links act like a voting mechanism among search engines and are seen as a signal of trust.

2. How to create Natural Backlinks

Backlinks are the building blocks of good SEO and the only secret behind natural backlinks is great content. You need to make your website content popular to other site owners. A backlink is a link directed towards your website. The more links you have to your website the more popular and important your website will appear and Google, increasing your organic ranking on search results. Backlinks will help move your website closer to the 1st page of a Google search result. A good quality link is when your website gets a link from another website with content related to your business.

  • Never mislead visitors to your site, this will just frustrate people visiting your website and will probably not result in a sale anyway.
  • Always share good resources with other people. This will ensure that you get links back to your website.
  • Try to be different and write about a new product or service. Stand out from the crowd.
  • Update the content on your website continuously. Keep improving and adding new content to your website.
  • Write a blog. Take time to set up a blog and try to join other blogs and forums.

3. Link directories

Google and Bing don't count directory links as much as they used to.  However, some link directories are still considered trustworthy.

4. Social Bookmarking

Social media sites such as Facebook, Twitter and LinkedIn are extremely popular and gets your content shared through various social networks.

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